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The Truth Lies
IPG Mediabrands Red Snap
We bring breaking news: leaked documents reveal in the months leading up to launch, a team of IPG Mediabrands operatives ran a covert mission with the sole purpose of making this the game’s most successful launch ever. We understand this mission began in May with an unspeakable act of vandalism. A stunt so shocking it swept the British Prime Minister off the front page during the General Election. Citizens were left feeling confused, creating unprecedented tension and pre-launch excitement. This crack team went underground … until the week of the October launch when we received footage of the team hijacking pillars of the establishment. We can identify one agent … Peter Stormare - code name ‘The Replacer’ - he seized control of state TV leaving gamers in a state of heightened excitement; desperate to get their hands on the game. In a brazen media takeover, there was nowhere for gamer citizens to escape – Black Ops is back and better than ever. And just like that - the trail went cold...