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CAMPAIGN MEDIA AWARDS
Celebrating the boldest media campaigns and the extraordinary teams
The Campaign Media Awards celebrate the boldest media campaigns and the extraordinary teams that are shaping the future of our industry. These awards recognise the work that challenges the status quo, drives change, and sets new standards for creativity and impact.
From visionary strategies to cutting-edge innovations, we’ve seen campaigns that not only captivated audiences but also defined the media landscape over the past year.
First entry deadline: 13 January 2026
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CATEGORIES
MORE DETAILS ABOUT THE CATEGORIES CAN BE FOUND ON THE ENTRY KIT
PRODUCT SECTOR
These categories recognise the strategic thinking, insight and planning in a media campaign across 12 industry sectors:
AUTOMOTIVE
This category recognises the strategic thinking, insight and planning in a media campaign.
ALCOHOLIC DRINKS
This category recognises the strategic thinking, insight and planning in a media campaign.
BANKS & FINANCIAL SERVICES
This category recognises the strategic thinking, insight and planning in a media campaign.
CONSUMER ELECTRONICS
This category recognises the strategic thinking, insight and planning in a media campaign.
CORPORATE & UTILITIES
This category recognises the strategic thinking, insight and planning in a media campaign.
FASHION & BEAUTY
This category recognises the strategic thinking, insight and planning in a media campaign.
FOOD, DRINK & HOUSEHOLD
This category recognises the strategic thinking, insight and planning in a media campaign.
MEDIA & ENTERTAINMENT
This category recognises the strategic thinking, insight and planning in a media campaign.
HEALTHCARE
This category recognises the strategic thinking, insight and planning in a media campaign.
PUBLIC SECTOR & CHARITIES
This category recognises the strategic thinking, insight and planning in a media campaign.
RETAIL – ONLINE & OFFLINE
This category recognises the strategic thinking, insight and planning in a media campaign.
TRAVEL & LEISURE
This category recognises the strategic thinking, insight and planning in a media campaign.
DATA & CRM
THE CRM & MEDIA AWARD
The category celebrates a company that uses customer relationship management to inform and drive a brand’s media strategy.
THE DATA & CREATIVITY AWARD
The category recognises innovative media activity underpinned by a creative, audience-focused use of data.
CONTENT
BEST SOCIAL STRATEGY - BROUGHT TO YOU BY SNAPCHAT
This award recognises a company that uses social media to inform a brand’s media strategy and execution. The brand is using social at the heart of its strategy and is using strategic thinking to make the best use of the medium/media platforms, potentially for multiple campaigns
BEST USE OF EXPERIENTIAL
The category celebrates a company that uses experiential as a core part of a brand’s media strategy. Experiential is at the heart of the media idea, strategic thinking and execution.
BRANDED CONTENT
The category rewards a company that uses branded content at the heart of a media campaign. Please note that this category may be split into separate sub-categories based on the channel the campaign was executed in. The channels include: Experiential, Gaming, Out of Home, Podcast, Print, Radio, Social / Mobile / Digital, TV & Cinema
BRANDED CONTENT - TV & CINEMA
BRANDED CONTENT - SOCIAL / MOBILE / DIGITAL
BRANDED CONTENT - PODCAST & RADIO
BRANDED CONTENT - GAMING
BRANDED CONTENT - EXPERIMENTAL, OUT OF HOME & PRINT
CONTENT STRATEGY
The category recognises a company that uses content as the centrepiece of a media strategy, with particular recognition for work that goes beyond a single campaign and has lasting impact.
MEDIA PARTNERSHIPS: BUDGET UNDER £250K
These categories celebrate a company or companies that used a media partnership at the heart of a media campaign.
MEDIA PARTNERSHIPS: BUDGET OVER £250K
These categories celebrate a company or companies that used a media partnership at the heart of a media campaign.
INSIGHT & INNOVATION
BEST USE OF INSIGHT
The categories recognises a company for the best use of insight at the heart of a media campaign.
CREATIVE IDEA: BUDGET UNDER £250K
These categories celebrate a company for the best use of media creativity.
CREATIVE IDEA: BUDGET OVER £250K
These categories celebrate a company for the best use of media creativity.
BEST COMMERCE MEDIA STRATEGY
This award recognises a company for its commerce media strategy that uses retail media, social commerce or other elements of media to drive commerce.'
PRODUCT INNOVATION – MEDIA AGENCY
This category will recognise a product innovation by media agencies
PRODUCT INNOVATION – MEDIA OWNER
This category will recognise a product innovation by media owners
TOTAL COMMUNICATIONS CAMPAIGN
The category looks to awards a company for a total communications campaign, with particular recognition for work that caters for the whole customer experience.
INTERNATIONAL CATEGORIES
BEST INTERNATIONAL STRATEGY
This category recognises a company for its international media strategy, with particular recognition for work that goes beyond a single campaign and has lasting impact.
BEST OF THE BEST CATEGORIES
GRAND PRIX - CAMPAIGN OF THE YEAR - BROUGHT TO YOU BY HAVAS MEDIA NETWORK
AGENCY TEAM OF THE YEAR - BROUGHT TO YOU BY NEXTDOOR
The judges will focus on whether a team has an innovative approach to media. Commercial results are secondary, although they will still count towards the final decision. Please note that shortlisted entries will be required to present to our Agency Team of the Year judging panel to determine our winner.
COMMERCIAL TEAM OF THE YEAR
The judges will focus on whether a team has an innovative approach to media. Commercial results are secondary, although they will still count towards the final decision. Please note that shortlisted entries will be required to present to our Commercial Team of the Year judging panel to determine our winner.
KEY INFORMATION
BLOCK OUT YOUR CALENDAR, YOU WON'T WANT TO MISS THIS
DEADLINES
Standard Entry Deadline: 13 January 2026
Late Entry Deadline: 05 February 2026
PRICING
Standard Entry Fee: £515 +VAT
Late Entry Fee: £725 +VAT
AWARDS CEREMONY
Wednesday 30 April 2025 at London Hilton, Park Lane, London
JUDGING NOMINATIONS ARE OPEN
GIVE BACK TO THE INDUSTRY BY NOMINATING A JUDGE
Nominations to get involved are welcome from across the sectors, either for yourself or a colleague using the link below. As a judge, you’ll have the power to recognise and reward groundbreaking work, influencing the next wave of innovation and creativity in your sector.
The final judging panel will be comprised of an inclusive range of individuals to fully represent the industry.
WATCH THE 2025 HIGHLIGHTS HERE
The British Red Cross is proud to be partnered with Haymarket Media Group, shaping a better future to help millions prepare for, respond to, and recover from crises across the world. By supporting the British Red Cross Disaster Fund, Haymarket Media Group are providing vital funds needed to reach thousands around the world with essential aid. From hurricanes, floods, conflict, and earthquakes, the British Red Cross is here for humanity. In an emergency, every second counts, and with the help of this partnership, the Red Cross and Red Crescent movement are equipped to mobilise rapidly to support those affected, no matter who they are or where they’re from.
