Suzy Ryder

CEO , OMD UK Ltd

Suzy is the CEO of OMD UK, a role she assumed after nearly nine years as a key member of the agency's leadership team. Previously serving as Chief Digital Officer, Suzy was instrumental in advancing digital transformation and innovation. Now as CEO, she is focused on driving sustained growth in client partnerships and overseeing commercial strategy, product development, talent, and culture. In her first year, Suzy has led OMD UK to remarkable achievements. The agency added four major clients to their roster, including Bet MGM and Dr. Reddy's. OMD UK also achieved an 11% increase in billings and launched an Advanced Solutions division, which exceeded all commercial targets, contributing to a 10% boost in non-core revenue. Under her leadership, OMD UK has reached an all-time high in client advocacy, ranking in the top quartile for client satisfaction, and has achieved its highest employee engagement levels to date. Suzy also introduced an Early Talent program led by emerging talent, underscoring her commitment to fostering a positive workplace culture. Additionally, OMD received the most shortlists of any agency at this year's Media Week Awards. Passionate about inclusion, Suzy serves as the executive sponsor for OMG Minds, the agency's mental health-focused employee resource group, and through targeted listening initiatives, she has helped significantly raise the agency's inclusion scores. In her first full year, Suzy has delivered exceptional results across all key growth metrics, laying a strong foundation for OMD UK's ongoing success.